Business Continuity and Your Communication Systems

2017 is the fifth anniversary of Super Storm Sandy and for those who live in the New York metro area, the memories of the devastation to the coastal communities from Long Island to New Jersey are still painfully fresh. The effect on businesses was very challenging and the process of recovery was under-reported in the news. But one major result of the storm’s aftermath for both entities large and small was that business continuity and disaster recovery planning rose to the top of To-Do lists for IT managers and the C-Suite.

The heightened awareness that a disaster can occur at any time and at any place saw companies installing mirrored servers in remote locations, embracing remote-work plans for their employees and creating an infrastructure that would ensure their ability to cope with any disaster while keeping their business moving forward.  A more vital part of business continuity and disaster recovering planning was ensuring that communications with those who were conducting business with the company were just as important, if not more so, as the internal communication process.

For companies who realized their clients and partners might start calling before the affected company was able to gain full control of the situation, an inbound disaster recovery or IDR plan of action was the first consideration in the preparation process. While the concerned parties might not be able to speak to someone immediately during such times, the knowledge that a system is in place so that they may leave a message of concern or inquiry can be extremely reassuring.

It should be noted that along with more catastrophic emergencies, both natural and man-made, an IDR process can also be launched when existing PBX/Telco systems of larger entities crash. For companies that have very active call centers, every minute of down time when customers cannot get through are costly. IDR allows customers to leave messages or questions regarding existing or potential business. These curated messages enable a company to respond quickly so they are able to get the vital business processes up and running with little downtime. Along with keeping your business moving forward, this allows your company the ability to provide regular updates in the form of pre-recorded messages so that customers are informed.

The first step to implementation is a full analysis of your existing PBX/Telco system, as well as the data from inbound call volume. Armed with this information, the IDR system can be designed to provide you with the desired backup for when disaster strikes, the flexibility to effectively respond in a timely manner and keep your business moving forward to remain competitive. Being one step ahead can translate to maintaining your bottom line during those moments when the unexpected happens.

American Telephone Company has been implementing Inbound Disaster Recovery (IDR) solutions for our clients for over 10 years. Our consultative process allows ATC to design a system that fits your needs and your budget. We offer free onsite analysis and competitive pricing so that you can position your company for any contingency.

Posted on: March 13, 2017